Once upon a time, in four very different households, Jonas, Lakshmi, Vinayak, and Sankarsh were lovingly (or sarcastically) labeled the ‘black sheep’ of their families. Good-for-nothing? Maybe. Masters of mischief? Definitely. But we took that title and flipped the script.

We decided to embrace our inner BlckSheep and turn it into something legendary—a brand that celebrates standing out, breaking norms, and doing things our way. Why fit in when you were born to stand out?

So here we are: four “good-for-nothing” friends creating unapologetically bold fashion for all the other BlckSheep out there. Welcome to the herd—you’re in questionable company, but it’s the best kind.